Conversion monster – quick guide on how to create high-conversion sites

In today's digital world, having a website is essential for any business. Your website serves as a virtual office visited by potential clients, also it is a sales tool, so it should look great and function properly.

You need to follow certain key design principles so your website will be both beautiful and effective. In this book, we take a close look at these design principles, offering practical advice on creating an intuitive user interface, optimizing your layout for conversion, and taking advantage of visual clues. The book also discusses the importance of analytics and A/B testing, so you can better understand visitors’ behavior and make data-driven decisions about how to develop your site.

By following the tips in this quick guide, you can create an effective, high-converting website that will attract customers and grow your business.

The Conversion monster is perfect for...

✅ Web designers – This book is perfect for web designers as it provides practical advice on key design principles for creating high-conversion websites. The book covers important topics such as creating an intuitive user interface, optimizing layout for conversion, using visual cues, and understanding visitors’ behavior through analytics and A/B testing. By following the tips in this guide, web designers can create effective and attractive websites that will help attract customers and grow their clients' businesses.

✅ Marketers – This book is perfect for marketers as it provides practical advice on creating a website that is both visually appealing and effective in terms of conversion. The book discusses key design principles, such as creating an intuitive user interface, optimizing the layout for conversion, and utilizing visual clues. It also touches upon the importance of analytics and A/B testing, enabling marketers to make data-driven decisions and better understand visitor behavior, which is crucial for growing their business and attracting customers. By following the tips outlined in this quick guide, marketers can create a high-converting website that will help drive their business success.

✅ Entrepreneurs – This book is perfect for entrepreneurs because it provides practical advice on how to create an effective website that attracts customers and grows their business. The book covers key design principles, such as creating an intuitive user interface, optimizing the layout for conversion, and taking advantage of visual clues. It also discusses the importance of analytics and A/B testing to understand visitors' behavior and make data-driven decisions. By following the tips in this guide, entrepreneurs can create a high-converting website that can help them achieve their business goals.

This e-book is divided into 15 chapters, counting 53 pages (40 min. to read). Here’s what’s included:

▪️ Chapter 1: Creating the intuitively understandable user interface.

Creating an intuitive user interface is essential for visitors to surf your site pages easily quickly finding what they are looking for. In this chapter, we'll look at the best ways to achieve this by discussing such topics as menu formatting, broken links or images, and logical content arrangement. 



Here you will be also given advice on using visual clues, such as arrows or icons, to draw attention to important areas of the page and guide users through the site.

▪️ Chapter 2: Optimizing Your Layout for Conversion

This chapter examines effective design elements usage, such as color, font size, position, shape, and white space to create a visually appealing layout that will increase conversion while providing a good user experience. 



We will consider such techniques as creating compelling calls to action (CTAs), highlighting relevant information with visuals or animations, implementing clear navigation structures, and including scrolling effects for better consumers engagement.

▪️ Chapter 3: Taking advantage of visual cues

Your site’s visual cues can be used in a variety of ways to draw attention to key features or urge users to specific actions. This chapter conveys specific techniques such as adding smooth hover animations or strategically placing arrows throughout the page based on user behavior analysis data obtained from A/B testing tools such as Crazy Egg or Hotjar.



It’s also useful to explore more creative approaches such as using real-life metaphors or storyboarding concepts to design complex interactions.

▪️ Chapter 4: Analytics and A/B Testing understanding

Using analytics tools is important while developing a high-converting website - they allow theuser to obtain valuable information about the visitors' behavior, which is further used for improving the site’s design in order to maximize its potential. Similarly, A/B testing allows you to test different versions of pages to receive meaningful feedback on which version works best with your audience before making any major changes to your site.



Both topics will be covered in detail in this chapter, along with recommendations for specific tools available on the web that help accurately track user behavior on different devices.

▪️ Chapter 5: The AIDA Formula

Creating an AIDA website can be a great way to capture potential customers' attention or motivate customers to act. This acronym stands for Attention, Interest, Desire, and Action - the key elements that should be considered while creating an effective website.

▪️ Chapter 6: How Stories Can Increase Your Site's Conversion

Story is a powerful tool that has been used by marketers since ancient times. People love to hear stories, which is why they are so effective in conveying a message.



As for websites, stories can be used to increase conversion by connecting with readers on an emotional level. In this article, we are going to explore how stories can be used to engage your audience and increase conversion.

▪️ Chapter 7: How Online Chats may increase Conversion

If you are looking for an effective way to increase your website conversion, online chats are just what you need. This type of communication with potential customers has a number of advantages, but the main one is that it provides direct interaction with customers in real time. It removes the barrier of live communication and gives customers everything they need to make a considered purchase decision. 



But there's one pitfall – not ensuring your online chat is working uninterruptedly can end up doing more harm than good.

▪️ Chapter 8: Callback function on your site

Since a positive customer experience and quality service are so important today, companies have to provide a quick and easy way to contact them. Having an online chat feature is a great first step, but what about those customers who want to talk to a live person? 



If potential buyers have questions that require immediate attention, you should answer them. And the most effective way to do this is to offer free calls or a “callback” service on your website.

▪️ Chapter 9: Don't let the customer just leave your site

Have you ever landed on a website, thought it was interesting or useful, but then left without taking any action? Not everyone can make a decision here and now, but it can be frustrating for site owners because they want their visitors to take actions on the site, such as making a purchase or subscribing to a newsletter.



So how do you retain potential customers and prevent them from leaving your site just like that? One way is to use “close-popup”

▪️ Chapter 10: Secure Connection Protocol (HTTPS)

As the Internet becomes more and more secure, switching your website to a secure connection protocol becomes very important. This is not only making your site more secure and reliable but also helps to increase conversion. Let's see how switching your site to an HTTPS connection can benefit your business.

▪️ Chapter 11: The mobile version of the site first

With over 90% of web traffic coming from mobile devices, it is critical that businesses adapt their sites to take advantage of this trend. In this chapter, we will discuss how to adapt your site for mobile traffic and ensure that it works on all smartphones.

▪️ Chapter 12: Cross-selling on the site

Cross-selling is a great way to increase your company's revenue. This tool allows you to offer related products at discounted prices, which can be especially effective in increasing profits and customer loyalty. 



Let's take a look at how cross-selling works so you can use this powerful marketing tool on your site in the most effective way

▪️ Chapter 13: The Benefits of Having a Value Proposition (VPP)

No matter how well you think through everything on the site, nothing will work without a value proposition. There is no formed good product - no conversion, no sales.



In today's business environment, it is important for companies to have a value proposition (UVP). A value proposition is a set of unique benefits of your product or service that represents the value promise that a customer receives if making a purchase.



The ability to create and analyze customer needs, problems and fears is an important step in developing an effective VPP. Let's dive into why having a good VPP can help your business to succeed.

▪️ Chapter 14: Be Flexible and Adaptable

Selling online is not always an easy task. It takes a lot of hard work and dedication to create a website that will stand out from the competition and attract customers.



But what if you've stuck in a rut? What if the website you built isn't generating traffic or sale



The answer is simple - adapt. It is important to remain flexible, to know that there is no such thing as a perfect website for sales, and to adapt your product according to the needs of your target audience, as well as analytics, world events, and trends. In this chapter, we'll dwell on why it's important to avoid stereotyping while creating websites, and how flexibility and adaptability improve the customer experience. 



And how no-code tools will help to you to adapt faster.

▪️ Chapter 15: Test ideas and build MVPs with no-code

If you've ever wanted to quickly test a business idea without spending all your time coding, no-code tools are what you need. Come up with an idea, build a site or app with minimal technical knowledge and run ads. Let's take a look at how no- code tools can help you to test your ideas quickly.

⭐️ What you will achieve by reading it?

By reading this book, you will learn how to create a website that not only looks great but is also effective in attracting and converting potential customers. You will gain knowledge about key design principles and receive practical advice on creating an intuitive user interface, optimizing your layout for conversion, and taking advantage of visual clues. The book will also help you understand the importance of analytics and A/B testing to make data-driven decisions about how to develop your site. As a result, you will be able to create an effective, high-converting website that will help grow your business.

Disclaimer: This product is non-refundable because it is a digital product.